How We Run freshvanroot.com: Tools, Learnings, Tech, …

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A website is never finished, and ours is no exception.

If you followed our blog over the last six months you saw a lot of posts about how we run our own agency website built with WordPress, the GeneratePress theme and Elementor Pro page builder. We published How To’s that allow you to actually re-create our site (without writing code using WordPress and other tools), but also covered surrounding topics that are also relevant when building an (agency) website (i.e. elements every agency website has, web design inspiration, etc).

This post links to all posts that have been published and will be updated with new ones in the future.

Web Design: Where to Look for Inspiration (January 14, 2019)
Before rushing into making design decisions, or writing a design brief, get inspired! This post links to several different sites focused on web design.

Welcome to Our New Website: More Than a Redesign (January 29, 2019)
When publishing this post, our new site has been online for 2 months already, but it wasn’t polished enough to actually communicate the relaunch in our newsletter. the post goes into detail why the relaunch was necessary, what questions we asked ourselves.

How We Built Our New Website with GeneratePress And Elementor (February 6, 2019)
WordPress is the CMS we love here at Fresh van Root. GeneratePress (theme) and Elementor (page builder) are the tools of choice to create the design and content on freshvanroot.com – without writing code! This is part one of a series and focuses on GeneratePress.

What We Learned Building Our Website with Elementor (February 16, 2019)
Elementor gives lots of freedom when creating the design for your WordPress site. You can save some time if you consider some of the tips and short cuts we share in this post.

Our WordPress Website Hosted in the Amazon (Lightsail) Cloud (March 2, 2019)
We moved away from GoDaddy (shared hosting plan) to the Amazon Cloud. Lightsail is an entry-level product for Amazon AWS newbies (like us). Check this post what it means to make this move!

How to Create a Floating Sticky Blog Sidebar with Elementor Pro (April 4, 2019)
We evaluated adding a sidebar to our blog. It is easy to do this in Elementor, but we decided to keep the minimalistic look.

How To Combine GeneratePress and Elementor (April 11, 2019).
There are several ways you can combine GeneratePress (the WordPress theme), with Elementor page builder. If you are unsure if GeneratePress and Elementor are a good team, check this post.

About Our Blog – Categories and Navigation (April 16, 2019)
150 posts have been published, and our business changed since then. This post is about the content we create and how we categorize our posts. If you are unsure if you should subscribe our blog take a look.

Some Lesser Known But Useful WordPress Plugins (April 25, 2019)
Plugins that we rely on both for our own and client projects.

Questions to Ask and Answer Before Building Your Agency Website (May 28, 2019)
All agency websites look the same. Box by box on a grid. What are the benefits and the downsides of creating the layout of your agency website “the classic way”?

How To Work With Padding & Margin Settings in Elementor (June 5, 2019)
Padding and Margins, basics you should understand when working with Elementor. If you are into web design or work with a designer to create your site check this post.

Building Pop-Ups that don’t annoy with Elementor Pro (June 19, 2019)
This post details how we use Elementor Pro to create popups that do not annoy our website visitors! Elementor Pro comes with a powerful popup builder that gives many options to define how and when the popup should be displayed.


Ideas for upcoming posts:

  • Accepting stripe payments – our first learnings
  • A list of all plugins running on Fresh van Root
  • How we optimized our page speed performance with WPRocket
  • Elementor Hacks

Do you want to learn with us along the way? Subscribe all posts via RSS. Or follow us on Twitter.

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Rolf Mistelbacher

Rolf Mistelbacher

Hi, I am the CEO & Founder of Fresh van Root, a boutique digital agency in Vienna, Europe.I got first online in '96 and since then I am hooked on the web. Here I blog about social media, WordPress and blogging, productivity, apps and tools for digital marketers, and all things related to running a digital agency.Before starting Fresh van Root I was working at Microsoft for quite some time. Get in touch with me on LinkedIn or Twitter!

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