Imagine this: A designer handing you a web design in photoshop, and you can implement the design on your website without writing a single line of code, just by using visual design software. That’s the promise page builders make. The concept of WYSIWYG editing (What You See Is What You Get) is as old the … Read more
This post is part of a series on how we built our website. In Part 1 we provided insights why we started a redesign of our site in the first place, and what the process looked like. That our new website will be built on WordPress, the CMS we had the most experience with, was … Read more
When I founded Fresh van Root in 2013 I sat down at Sektor5 and created a website in WordPress within two days. I received lots of great feedback back then and to be honest until recently I was very happy with the site. I haven’t felt the need to relaunch our site from a design … Read more
You, like every digital marketer or entrepreneur, will be part of a website project at some point, be it for your own business or your client. Before rushing into briefing an agency or a designer I recommend to make yourself familiar with recent web design trends and start collecting favorites. This is how I approach … Read more
This topic is as old as the web: Images can add substantial load time to your site and can always be optimized for better performance. I remember when I created my first website (a few under construction gifs, 2 pictures, and a link to a guestbook). I reached out for feedback and the first I … Read more
Summer is the ideal time to catch up on reading blogs. Here are a few recommendations for open-minded marketers from my reading list. Pax Facebook Very nice thought game: It’s 2030, Facebook has discontinued its offer for advertisers, Mark Zuckerberg is not the president of the United States, and an informed society and moral discussion … Read more
Enfold is one of the top selling themes worldwide and Elementor is a page builder plugin new to the game. How do these two tools compare? Elementor and Enfold both allow you to create pixel-ready websites without touching code. Even if you are new to WordPress you will be able to add a theme or … Read more
Quickly building landing pages is often a requirement for digital marketers. In the last few years, the tools and apps supporting this task have become better and better. Elementor is a WordPress plugin that adds a page builder functionality to your existing WordPress theme and allows you to do exactly that. If you are used … Read more
In one of my last posts, I praised WordPress as a must-know tool for marketers and talked about how it can help you quickly prototype a website project without technical skills. In this post, I want to go into detail about how this prototyping can be done with the Enfold Theme, one of the most-often … Read more