The amount of stuff you push out — in content, apps, feature updates, socials — your bandwidth has increased.
But what about your audience’s brain?
Keeping a frequency is now easier. Even increasing the number of work items you can ship.
Then step into the shoes of your target audience.
Their brain’s capacity: the same amount of hours to consume and learn what you push out.

Your audience’s attention was already the bottleneck. AI just makes it harder to ignore.
