Newsletter #37

Some personal news | Top Marketing Tools of 2020 | The Year on TikTok | Email Octopus | The Multi SKU creator | Chrome screenrecording extension| …


Hey, welcome to my newsletter for curious marketers, content creators, and entrepreneursContent and tool curation as a service, that’s the mission of this newsletter. Expect stuff about social media, design, marketing, and tech. If you like these newsletters, forward this to a friend! If you received this from a friend, subscribe. Stay fresh! Rolf

🧠 Hand-Picked Content

12 Noteworthy Marketing Tools (Article 5min)

A broad range of tools from SEO to collaboration are listed in this article marekting nerds should have heard of (you might know many of them already). More

Are You Doing Remote Work Wrong? (Article, 4min)

GitLab’s CEO who managed to build a business valued at nearly $3 billion without ever opening an office, warns you of mistakes when organizing remote work. Spoiler: telecommuting halfway is not a good idea. More

About Bounce Rates (Article, 10min)

Everything you need to know about bounce rate metric in Google Analytics. Some tips on how to use and interpret it included (condensed Twitter thread). More

The World is Going Headless (Blog, 5min)

If you are involved in building websites you have surely heard about headless CMS. This is a great explainer article for beginners to understand the difference to classic CMS’ like WordPress. More

Give feedback in 5 seconds (Article, 2min)

Practical advice (for managers) on improving how they give feedback. It might take longer than five seconds, at least over Zoom. More

The Multi SKU creator (Blog post, 5min)

Most content creators won’t make a living by building an audience on one channel. Instead they run multiple content properties. This resonates with me. More

🛠️ Tools & Apps & Services

Mailchimp Alternative

Email Octopus is a very simple newsletter service that looks a lot like Mailchimp. The free plan covers up to 2500 contacts. The tool lacks the advanced features for email automations/transactional emails. More

Personalized Newsmail

Mailbrew sends you one email a day with new posts from blogs, newsletters, social media. Give it a try if you look for a tool to get a combined view on all your content sources. (ScreenshotMore

New Chrome Extension for Video Recording

Really interesting Chrome extension if you record a lot of screencasts to explain stuff. Could be a Loom alternative if you dont mind the missing web-presence. (Quick demo I recordedMore

New Webmaster Tools

Ahrefs launched a free tool to conduct a website SEO audit for free. Running my first audit as I write this. Looks powerful. More

Teardown of Web Pages

I have joined this newsletter to get detailed teardowns of landing pages in my inbox. More

📣 Fresh van Root

Personal News

Our family has grown by two feet! My girlfriend and I recently welcomed our second baby. We are now a family of four and are super happy. Let’s see if I can keep up the bi-weekly frequency of this newsletter in the coming months 😉

Now member of 2 private communities

To connect with other newsletter creators I joined Newsletter crew. More
And Indiestack is about building, launching, growing digital products.  More
My goal is to connect with like-minded creators and improve my skills in the area of growth marketing and community building.

🔗 One More Link

Distraction alert

The Year on TikTok. More


An endless zoom. More